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Mood:
- HumorousOffbeat
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Plot:
- BuddiesFilmmakingFriendsDisorderNothing Goes RightFriendshipArtists and Showbiz
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Genres:
- Comedy
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Time/Period:
- Contemporary21st Century
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Place:
- New JerseyStore
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Audience:
- Teens
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Humor:
- FarceSilly Humor
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Style:
- Film in FilmSurreal
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Attitudes:
- Semi SeriousSemi Fantastic
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Score:
- Jazz
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Be Kind Rewind, 2008
English
UK, USA
Profile of Be Kind Rewind
The mood of Be Kind Rewind is humorous and offbeat. The plot centers around filmmaking, buddies, and disorder. It features farce and silly humor. Be Kind Rewind is a comedy movie. Stylistically, it is a film in a film and is surreal. It takes place, at least partly, in a store. Be Kind Rewind is set in New Jersey. It happens in contemporary times. The musical score is jazz. Be Kind Rewind is especially suggested for teens.
Summary of Be Kind Rewind
Music-video-director-turned-auteur Michel Gondry continues to charm with his low-tech offering, BE KIND REWIND. Set in dreary Passaic, New Jersey, the comedy centers on two of the town's residents: trouble-making Jerry (Jack Black) and well-meaning Mike (Mos Def). Mike works in a video store in an age where the VHS is long dead, but the store's owner, Mr. Fletcher (Danny Glover), doesn't seem to be in any hurry to change. When Mr. Fletcher leaves town for a trip, he entrusts his store to Mike with one piece of advice: don't let Jerry in the store. But after some mischief, Jerry returns to the store in a strange state. Not only is he weirder than usual, but he's also magnetized, which causes the entire store's stock to be erased. In order to keep the struggling business afloat, Mike and Jerry begin remaking the films in the store one by one. Their hilariously low-budget versions of films such as GHOSTBUSTERS and RUSH HOUR 2 soon begin to draw attention and business to the store, but that creates a whole new set of problems for the pair.
Though Gondry's three previous fiction films--HUMAN NATURE, ETERNAL SUNSHINE OF THE SPOTLESS MIND, and THE SCIENCE OF SLEEP--were all essentially love stories, BE KIND REWIND captures another kind of romance. Both the writer-director and his characters are in love with the cinematic medium itself, and their devotion shows. BE KIND REWIND doesn't reach the heights of ETERNAL SUNSHINE, but it doesn't seem to be aiming for that genius. This is simply a hilarious comedy, fun for film fans of all stripes, which celebrates the sheer joy of watching and making films.
Details
| Language: | English |
| Country: | UK, USA |
| Release date: | 20 January 2008 |
| Runtime: | 102 min |
Cast and Crew
as Jerry
as Mike
Photos
Clips
Critics Reviews
The Onion (A.V. Club)
- |
- by: Keith Phipps
The New York Times
- |
- by: A.O. Scott
Users Reviews
- 20.June.2009
- |
- by: w00f
- w00f rated this movie7/10Good
- 30.May.2009
- |
- by: Erik
- Erik rated this movie
4/10Disappointing
