About Us

The First Taste Engine

Films inspire us. Obsess. Puzzle. Delight. That's what we think - and that's why we started Jinni. Because the usual keywords and genres don't even try to capture the meaty stories and heady experiences of film, and so they're not much use when choosing what to see next.

Jinni is a Taste Engine. We look at film through the lens of what makes you love or hate anything you watch. With a Taste Engine, you don't search by what you're looking for, you search by what you like. And recommendations are based on analyzing your preferences, not statistics.

Our project

Jinni is powered by the Movie Genome, a big, ongoing project with the Jinni community to describe video more complexly. Using proprietary semantic technology, a Jinni search takes you inside plot, mood, style and more - for search that reflects how we think and talk about movies. More about the Movie Genome.

Jinni isn't a social network, it's an internet application designed to fit how people relate to movies and TV. And since conversation is part of that, we've created tools to meet people with shared tastes, compare preferences, and review and rank titles.

Recommendations

Recommendations on Jinni are based on a complex profile of your unique taste: We connect you with movies and shows we think you'll like, where you like to watch them - and update them daily in "My Recommendations."

We are

A group of people who know Internet, media, psychology, algorithms, systems, and like to argue about movies. (But never anything else.)

Questions, comments, praise or blame? We want to hear it all! Please write to us at contact@jinni.com. Or if you want to talk business, please contact us at sales@jinni.com.